About us

Who we are

Our mission to reduce the cost of IVF treatment has come from our Medical Director, Professor Geeta Nargund, who has spearheaded research into making IVF more affordable. Her team of dedicated fertility specialists at abc ivf have over 50 years of combined experience and are now leading the way in terms of low cost IVF treatment in the UK and all-inclusive pricing.

Our story

Our founder and Medical Director, Professor Geeta Nargund, has over 20 years’ experience working as a Fertility Consultant in the NHS and also as a Medical Director at her own private IVF clinic, CREATE Fertility. She has seen first-hand the distress of those faced with infertility but they do not quality for NHS treatment and are unable to fund expensive private treatment.

Her passion for helping women and couples has spearheaded research into making IVF more accessible; abc ivf is the product of Professor Nargund and her team's extraordinary efforts.

Meet the team
price promise
High quality and successful IVF treatment.price promise Pay no more than £2,500 per IVF cycle.

High Quality Treatment

Conventional IVF can be expensive as many clinics have long treatment protocols reliant on multiple appointments and intense doses of expensive fertility drugs, coupled with high laboratory costs.

Our innovative new service is the result of over a decade of research and development. With the combination of simplified treatment protocols, technology and a streamlined patient journey we are able to offer successful IVF at the most affordable cost in the UK; without compromising our quality of care or treatment success rates.

Our commitment to you

Our transparent pricing is designed to take the stress and uncertainty out of your IVF journey. Our Complete Packages include everything you will need in your cycle, even your medication.

We can guarantee there will be no last-minute charges or add-ons, ever. You will only pay the fixed Complete IVF Package or the Complete IVF + ICSI price.

Husband and wife playing in the park with their toddler
  • The story of abc ivf
    The story of abc ivf

    The concept of abc ivf was born when Professor Geeta Nargund recognised an increasing need for affordable, fair and equal access to IVF treatment in the UK.

  • Why are people choosing abc?
    Why are people choosing abc?

    Since our doors opened nearly two months ago, we’ve seen the flood of media interest in our radical new approach to IVF treatment translate into a steady stream of women and couples coming through our doors. Here's why....

  • The IVF secret they don’t want you to know
    The IVF secret they don’t want you to know

    There is no lack of information around about fertility and IVF treatment, the difficulty is shifting through the available information to find something that's right for you. Here we uncover the IVF secret fertility clinics don't want you to know.

Book your appointment

Book your appointment

The first step to starting treatment with us is to book an Initial Consultation & Scan

Book appointment
Speak to <br/>our team

Speak to
our team

Weekdays 8am - 6pm
Saturday 10am - 4pm

Call 0330 058 0800